Samir Husni on how the Coronavirus is changing the future for magazines. | InspireHUB

 

In just a few short weeks, the world as we know it has fundamentally shifted.  Even prior to the global pandemic, magazine publishers around the world were facing a myriad of ever-increasing concerns.  Some of these were addrressed in the 2017 New York Times article that discussed “The Not-So-Glossy Future of Magazines,” outlining how large magazines had lost readers and advertisers to more nimble online competitors.  Others included debates around what the proper print versus digital mix is for readers.  

What the general consumer may not have understood was the print industry had been enjoying a very steady and healthy increase and was predicted to reach $821 Billion by 2022. In 2018, research from Freeport Press indicated that “When it comes to our magazines, we read more, read longer and subscribe more often to print than digital.”

However, these industry trends and statistics no longer apply in this new world where the coronavirus is being said to stay active for days on surfaces.  It brings a level of complexity that many in the magazine publishing industry may not have even considered.


5 reasons independent agencies should be building on closed-circuit Digital Experience Platforms | InspireHUB

 

A shift has happened in the digital world.  Small, independent agencies and freelancers are giving larger well-established agencies a run for their money.  Since 2018, there has been growing confidence among senior executives at large brands. Brands who once saw a small agency as a potential "risk" are changing their tune and now view the small agency as providing a level of agility that is now required for businesses to compete.

The IHUBApp Digital Experience Platform (DXP) is now rapidly being used by digital agencies around the globe for exactly this reason.  We put together the five main reasons your digital agency will want to consider the IHUBApp as you look to disrupt the established agencies in your local community for yourself.

 

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Why Web App Accessibility is Good for YOUR Business | InspireHUB

The Hidden Power of Inclusion? Reach!

W3C Accessibility Compliance. If you know this phrase you likely serve the public in some capacity and are aware of the need for your online presence to be accessible for those who are hearing and visually impaired.  At InspireHUB Technologies, we believe that accessible technology is a human right.  We are happy to report that some governments have passed legislation as they work to make this a reality.  There's no doubt that ensuring your online presence can be accessed by everyone is just the right thing to do.  It also ends up that adopting technologies that assist everyone can do more than just make you feel good; it can have direct benefits to your bottom line.

 

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