Samir Husni on how the Coronavirus is changing the future for magazines. | InspireHUB

 

In just a few short weeks, the world as we know it has fundamentally shifted.  Even prior to the global pandemic, magazine publishers around the world were facing a myriad of ever-increasing concerns.  Some of these were addrressed in the 2017 New York Times article that discussed “The Not-So-Glossy Future of Magazines,” outlining how large magazines had lost readers and advertisers to more nimble online competitors.  Others included debates around what the proper print versus digital mix is for readers.  

What the general consumer may not have understood was the print industry had been enjoying a very steady and healthy increase and was predicted to reach $821 Billion by 2022. In 2018, research from Freeport Press indicated that “When it comes to our magazines, we read more, read longer and subscribe more often to print than digital.”

However, these industry trends and statistics no longer apply in this new world where the coronavirus is being said to stay active for days on surfaces.  It brings a level of complexity that many in the magazine publishing industry may not have even considered.


5 reasons independent agencies should be building on closed-circuit Digital Experience Platforms | InspireHUB

 

A shift has happened in the digital world.  Small, independent agencies and freelancers are giving larger well-established agencies a run for their money.  Since 2018, there has been growing confidence among senior executives at large brands. Brands who once saw a small agency as a potential "risk" are changing their tune and now view the small agency as providing a level of agility that is now required for businesses to compete.

The IHUBApp Digital Experience Platform (DXP) is now rapidly being used by digital agencies around the globe for exactly this reason.  We put together the five main reasons your digital agency will want to consider the IHUBApp as you look to disrupt the established agencies in your local community for yourself.

 

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The FREE 2020 Future of Apps White Paper is Here! | InspireHUB

Each year, we publish a white paper to help businesses and their tech leaders make sense of the ever-changing landscape when it comes to communications, collaboration, productivity and engagement.

As we enter 2020, consumers are demanding hyper-personalized digital experiences that are secure and seamless regardless of the device they are using and the impact on the app market as we know it is significant.

Wondering how to leverage significant changes in technology to build the digital experiences your organization needs FAST, including apps, portals, hubs, intranets, extranets and more? We've got you! Our new white paper, "The 2020 Future of Apps: The Merging World of Digital Experiences" white paper discusses the maturation of Progressive Web Apps (PWA) and how the latest intelligent technologies are blurring digital experiences in surprising ways.  Here's a taste ...

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