Sue Braiden

Sue Braiden is the Communications Manager for InspireHub Inc.

Recent Posts

Big on Small Podcast powered by InspireHUB Launches with Grammy Award-Winning Music Producer and Interactive Video Pioneer, Devo Harris

DALLAS TX, June 18, 2020 - Big on Small, the official small business podcast powered by InspireHUB launched its inaugural episode this week entitled “Choose your own Adventr” (sic). Hosts Karolyn Hart and Samantha Castro interviewed Devo Harris (Springsteen). The Grammy award-winning producer doesn’t play an instrument but helped to launch some of the biggest musical acts in the world, and is now transforming everything we know about video through his company, Adventr.

The episode takes listeners through Devo’s success story, starting back in the nineties when his Aunt told him his cousin Kanye was in town. It led to a collaboration between the two and his then-roommate, John Stephenson, who would become known as John Legend. In the interview, Devo shares the surprising lessons in this early business venture that brought him global success and led to working with other industry giants such as Britney Spears and Aretha Franklin. Devo shares the obstacles he faced during his early successes, how he overcame them, and the reasons he decided to leave the music industry to pursue another emerging trend: interactive video.


InspireHUB Releases Free eBook Big Sales for Small Wineries

DALLAS TX, June 9, 2020 - InspireHUB Inc. has released a second free do-it-yourself guide. The latest eBook, “Big Sales for Small Wineries: The Ultimate Do-It-Yourself Growth Guide” includes the strategies and consultation used by InspireHUB to help successfully rescue struggling wineries. Designed for boutique wineries (those producing less than 10,000 cases), it offers a step-by-step guide packed with practical advice, including how wineries with inferior wine sell more than others, what consumers actually want in a Wine Club, and how partnering with charities is the key to unlocking unprecedented sales.


InspireHUB Launches Big on Small, The Official Small Business Podcast to Help Small Business Owners Succeed

DALLAS TX, May 14, 2020 - InspireHUB Inc. is proud to introduce Big on Small, The Official Small Business Podcast, a weekly podcast exploring the big ideas that are helping small organizations survive and thrive. Hosts Karolyn Hart and Samantha Castro interview the inspiring people who are running small businesses, agencies, towns, charities, schools and teams. Big on Small looks beyond the startup culture that tends to get all the spotlight and dive deep on the issues and successes facing those who are running small organizations.

In addition to weekly interviews, each week, Hart and Castro will be answering business emails and hotline questions from listeners and infusing inspiring stories alongside the best Dad jokes you’ve ever heard.

Hosts Hart and Castro offer distinct viewpoints. Hart is an award-winning executive with over twenty years of business experience working for both Fortune 500 companies and small businesses, and as an economic developer helping communities with positive economic growth. A serial entrepreneur, she previously produced a television show that was distributed nationally through PBS and is the current Founder and President of InspireHUB Inc., an award-winning software company operating in the US, Canada and Australia. Castro is a rising star with experience in producing, writing, and directing multiple media projects for a variety of organizations. Together, the two provide critical insights into what it takes to help a small business survive and take the steps towards being able to thrive.


InspireHUB Releases The Ultimate Small Business Survival Guide

DALLAS, May 5, 2020 -- InspireHUB has released a free guide to help small businesses survive during this difficult time. They successfully implemented a Digital Rescue Kit program for their clients and within days were seeing the positive ripple effects of helping small businesses transform and remain open. The InspireHUB team realized that making this knowledge freely available to as many small business owners as possible would have a direct impact on local communities.


InspireHUB’s IHUBApp Digital Experience Platform Launches IRON WILL Network to Help Military, First Responders and Healthcare Workers | Mental Health

Dallas TX,  April 23, 2020 - InspireHUB, the creator of the award-winning IHUBApp digital experience platform (DXP), is proud to announce that it is powering the WagTree IRON WILL Network℠, a national network of people, companies, and organizations pledging to support those who serve and protect.  Specifically, the online network will seek to provide a safe and secure place where members of the military, first responders and frontline healthcare workers (and their families) can come to receive support around those who are struggling with suicidal thoughts.


Union College at the University of Queensland Partners with WK Digital to Launch Digital Experience with InspireHUB IHUBApp

Dallas TX,  April 1, 2020 - WK Digital, a full-service creative digital agency that connects people and purpose has partnered with The University of Queensland in Australia to provide a secure digital experience connecting the residents and alumni of their Union College.

“This is a game-changer at a time when schools are challenged to continue providing education and support outside of the classroom during the pandemic, and something that will continue to propel them long after the current health crisis is over,” Amanda Rodgers, Managing Director of WK Digital.


InspireHUB’s Digital Rescue Kit Brings New Sales to Cooper’s Hawk Vineyards in Under a Week

Windsor-Essex Ontario,  March 30, 2020 - Cooper’s Hawk Vineyards and Restaurants (CHV), a boutique winery nestled in southwestern Ontario is leading the pack when it comes to embracing the new virtual reality that is facing wineries and doing it in record time, something that should provide hope to every small winery across North America.

In less than four days, the team at CHV went from a traditional winery that relied on restaurant business, tours, and tastings on-site to an almost entirely virtual existence. The transformation now has a focus on home delivery and drive-in pickups but also includes an entire campaign aimed at not just filling the cups of their clients stuck in quarantine but also their souls.

“InspireHUB implemented their digital rescue kit for us, and we are already seeing sales as a result,” explains co-owner Tom O’Brien. “In less than 48 hours, they had mapped out an entire campaign with us along with our new ordering process. Two days later, we had everything implemented.  We’ve come to realize this is an opportunity for us to innovate. No matter what happens in the future, we will be keeping this new approach to engaging our customers.”


The IHUBApp Digital Experience Platform Launches NeedServ App to Help Millions During Covid-19 Pandemic

DALLAS, TX., March 25, 2020  - As the Covid-19 pandemic leads to more businesses and community resources shuttering their doors in an effort to slow the spread of the virus, communities and organizations are seeking new digital ways to engage with residents in need.  The NeedServ Progressive Web App is a project that has been years in the making and was approved for launch just as the world encounters a major global pandemic.

The team at NeedServ (a ministry of The Jesus Alliance) selected the IHUBApp Digital Experience Platform as the tool of choice to build their solution after trying others. Another major factor was the history of the platform having been built for work in South Africa (at the request of Nelson Mandela) and its proven success in remote and extreme environments (such as the Kakuma Refugee Camp).   Over the last year, successful pilots have been deployed in areas hit by natural disasters and the teams were just preparing to launch the new app when the pandemic arrived. 


InspireHUB and WK Digital Announce Strategic Partnership with Licensing Deal

Dallas Texas, March 3, 2020 - InspireHUB Inc., the creator of the award-winning IHUBApp Digital Experience Platform, announces its partnership with WK Digital, a full-service creative digital agency that connects people and purpose. With offices in Brisbane and Silicon Valley, the partnership provides WK Digital with the ability to directly license the IHUBApp to brands with large, diverse audiences who are seeking to build digital experiences that are hyper-personal, accessible and secure.

“WK Digital is a leader in bringing the latest digital technologies to the clients that we serve. We’ve spent the last two years researching InspireHUB and testing the IHUBApp Digital Experience Platform for clients who were seeking innovative technologies with a more secure alternative than the open-source technologies they historically used,” explains Amanda Rodgers, Managing Director of WK Digital. “Our research has shown there is nothing like the IHUBApp in the marketplace today. We’re particularly excited about the ability it gives us to develop our own engagement modules for inclusion in the platform. That gives us an additional market reach and helps to extend the IHUBApp marketplace. We’re also very proud to be the first digital agency to bring this innovative technology to the Australian market. It doesn’t just give our agency a competitive advantage, it does the same for our brands in the way they are able to engage with their various audiences.”


InspireHUB and Cyber.SC survey seeks respondents from digital agencies using open-source platforms

Dallas Texas, February 26, 2020 - InspireHUB Inc. is undertaking a survey in partnership with Cyber.SC to better understand how digital advertising agencies secure open-source platforms for their brands and customers.

Businesses are struggling with digital transformation despite that, in 2019 (for the second year in a row), technology is listed as their number one investment priority. Small to midsize businesses are particularly vulnerable as they are the preferred target of all cyberattacks, with 60% of SMBs closing within six months of being attacked.

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