Samir Husni on how the Coronavirus is changing the future for magazines. | InspireHUB

 

In just a few short weeks, the world as we know it has fundamentally shifted.  Even prior to the global pandemic, magazine publishers around the world were facing a myriad of ever-increasing concerns.  Some of these were addrressed in the 2017 New York Times article that discussed “The Not-So-Glossy Future of Magazines,” outlining how large magazines had lost readers and advertisers to more nimble online competitors.  Others included debates around what the proper print versus digital mix is for readers.  

What the general consumer may not have understood was the print industry had been enjoying a very steady and healthy increase and was predicted to reach $821 Billion by 2022. In 2018, research from Freeport Press indicated that “When it comes to our magazines, we read more, read longer and subscribe more often to print than digital.”

However, these industry trends and statistics no longer apply in this new world where the coronavirus is being said to stay active for days on surfaces.  It brings a level of complexity that many in the magazine publishing industry may not have even considered.


5 reasons independent agencies should be building on closed-circuit Digital Experience Platforms | InspireHUB

 

A shift has happened in the digital world.  Small, independent agencies and freelancers are giving larger well-established agencies a run for their money.  Since 2018, there has been growing confidence among senior executives at large brands. Brands who once saw a small agency as a potential "risk" are changing their tune and now view the small agency as providing a level of agility that is now required for businesses to compete.

The IHUBApp Digital Experience Platform (DXP) is now rapidly being used by digital agencies around the globe for exactly this reason.  We put together the five main reasons your digital agency will want to consider the IHUBApp as you look to disrupt the established agencies in your local community for yourself.

 

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The FREE 2020 Future of Apps White Paper is Here! | InspireHUB

Each year, we publish a white paper to help businesses and their tech leaders make sense of the ever-changing landscape when it comes to communications, collaboration, productivity and engagement.

As we enter 2020, consumers are demanding hyper-personalized digital experiences that are secure and seamless regardless of the device they are using and the impact on the app market as we know it is significant.

Wondering how to leverage significant changes in technology to build the digital experiences your organization needs FAST, including apps, portals, hubs, intranets, extranets and more? We've got you! Our new white paper, "The 2020 Future of Apps: The Merging World of Digital Experiences" white paper discusses the maturation of Progressive Web Apps (PWA) and how the latest intelligent technologies are blurring digital experiences in surprising ways.  Here's a taste ...


How Merchants Paper Company Created a Digital Experience to Supercharge Their Sustainability Conference and Trade Show | InspireHUB

 

Have you ever dreamed of upping your game with an app but figured it would take too much time, too much money and technical resources you just didn't have?  Merchants Paper Company tapped into the power of the IHUBApp that they already use for internal communications to build out a whole new digital experience for their conference attendees in less than a week!

They recently hosted their Merchants’ 2019 Sustainability Conference & Trade Show, not only showcasing their products but featuring guest speakers to encourage discussion around the advantages of moving forward with environmentally friendly products and practices. This year, they saw an opportunity to give their vendors, attendees and even suppliers a new way of connecting around that.

 

Take a look at how they did that ...


Top 5 Ways to Build Your Hub Community | InspireHUB

You’ve discovered the power of the IHUBApp platform and are excited to start engaging your audience through the wonderful digital experience you’ve built.  You’ve seen how some of our clients are celebrating incredible engagement statistics, and you can’t wait to achieve that same level of success.

 

Here are the top 5 things you can do to get those results ...


Greater Augusta Arts Council Launched the IHUBApp at their 39th Arts in the Heart of Augusta Festival | InspireHUB

 

This year, the Greater Augusta Arts Council rolled out their Arts in the Heart of Augusta Festival with a brand new app! In its 39th year, the festival celebrated creativity and culture with nearly 90,000 visitors spread throughout downtown Augusta, Georgia, over two and a half days.

Guests used the festival IHUBApp to help them shop for new handmade arts and fine crafts, sample delicious international food and watch showcase performances by talent from all over the Southeast. With artist shares, event schedules, menus, maps and up-to-the-minute reminders now in their pocket, visitors were thrilled to ditch printed schedules and flyers to free up their hands for good art and tasty treats.

 


The FREE 2019 Future of Apps White Paper Is Here! | InspireHUB

Each year, we publish a white paper to help businesses and their tech leaders make sense of the ever-changing landscape when it comes to communications, collaboration, productivity and engagement.  When we shared our first one in 2014, mobile was still the focus, with cell phones being the one device 96% of people had access to at all times.

While that's still true, the way people -- including customers, employees and suppliers -- are using them is changing. One of the biggest shifts? The days of downloading "native apps" from app stores and the endless cycle and expense of having to maintain them across multiple platforms are over, as the "Progressive Web App" technology makes an any-device, anywhere, anytime approach mainstream.

Confused? We've got you! Our new white paper, “The 2019 Future of Apps: Progressive Web Apps Grow and Mature” includes insights on app trends and industry predictions from tech leaders on the current mobile market as the world of “native apps” and “progressive web apps” merge.  Here's a taste ...

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